Interaction Dynamics™ helps marketers increase their online conversion rates by targeting content and offers to site visitors in real time based on declared interests in products or services.

website displaying a typical interaction
 
 

Generate More Qualified Leads

Optimise your leads by targeting offers to users who are displaying high buying propensity, but are not converting.

Key Benefits:

  • Increase conversion rate
  • Improved user experience
  • Generate more qualified leads
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Decrease Form Abandonment

Form Abandonment Prediction technology intelligently recognises when a user is displaying the propensity to abandon a form, and then interacts with user to mitigate abandonment.

Key Benefits:

  • Increase form completion rates
  • Improved customer experience
  • Capture users before they leave your website
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Personalize your User Experience

Content Replacement optimises the user experience by targeting personalised content to users who are displaying high interests in specific products.

Key Benefits:

  • Improved user experience
  • Give users the content they want in a more effective way
  • Leverage the ability to cross sell on high interest products
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